As a part of Michigan-based indie-folk band, I helped produce this video to promote and explain “The Pennies Project.” In lieu of utilizing a fundraising platform such as Kickstarter or GoFundMe, we decided to host our own crowdsourced campaign to raise funds for our second full-length album.
We collaborate with Indiana-based MudLove to create a project that helped us, helped them, and helped those without water in the Central African Republic. This video wen hand in hand with our single “Pennies” which you can listen to or download Here.
This is part of a larger video campaign that I produced for the Michigan State University College of Veterinary Medicine. We sought to capture features, themes, and experiences that a first-year student would go through. For this project I also had to work within the MSU brand guidelines, on which I put my own subtle spin to match the Vet Med school. The full campaign can be viewed here.